Manage the daily operations of the company's TikTok Account including TikTokShop
Develop and coordinate TikTok content strategies, including content planning, trends, promotional videos, and product-focused content.
Monitor video performance and identify content that can generate higher traffic, engagement, and sales.
Manage and develop the TikTok Affiliate & Creator program, including creator recruitment, commission strategy, product seeding, and performance monitoring.
Monitor and optimize TikTok Ads / GMV Max, including budget allocation, ROI/ROAS, traffic, and conversion performance.
Coordinate with the TikTok Account Manager/PIC regarding campaigns, platform programs, traffic opportunities, and operational issues.
Analyze TikTok Shop performance and prepare daily, weekly, and monthly reports with actionable recommendations.
Monitor competitors, market trends, TikTok trends, and platform updates to identify new growth opportunities.
Work closely with the E-Commerce, Content, Live Streaming, and Marketing teams to achieve sales and campaign targets.
Job Requirements
Bachelor’s degree in Business, Marketing, Management, or a related field.
Minimum 1 year of experience managing TikTok Shop or E-commerce platforms.
Strong understanding of TikTok Shop management, sales strategies, promotions, and campaign optimization.
Proficient in TikTok Shop Seller Center and able to analyze sales performance and key metrics.
Strong communication, analytical, and problem-solving skills with a target-oriented mindset.
