Job Responsibilities
1. Content Creation & SEO
- Research HR trends and B2B market insights to create high-quality, SEO-optimized content forĀ blogs, websites, and landing pages;
- Utilize Yoast SEO & SEMrush for keyword research and on-page optimization.
2. Social Media & Digital Marketing
- Develop and execute content strategies for LinkedIn, Instagram, and Meta platforms;
- Manage scheduling and performance tracking via Meta Business Suite.
3. Creative & Multimedia Production
- Collaborate with designers to produce engaging infographics, videos, and visual content usingĀ Canva;
- Assist in scriptwriting for short-form video content.
4. Email & Marketing Campaigns
- Support email marketing campaigns via Mailchimp or other EDM platforms;
- Create compelling email copy, newsletters, and lead nurturing sequences.
5. Cross-Department Collaboration
- Work with marketing, sales, product, and tech teams to ensure brand consistency;
- Maintain a cohesive tone of voice and messaging across all channels.