Job Responsibilities

As part of our Marketing & Business Development team, you'll play a hands-on role in building our brands, creating meaningful market opportunities, developing partnerships, and turning marketing activities into measurable business results.

This is a role for someone who enjoys building, executing, testing, and improving — not just making plans.

WHAT YOU'LL DO

Brand & Positioning

• Shape how each brand is positioned and presented across every customer touchpoint.
• Maintain consistency in brand identity, messaging, and overall customer experience.

Marketing & Communications

• Develop and execute marketing campaigns, promotional materials, and brand communications across multiple businesses.
• Support partnership proposals, pitch decks, and materials for new business opportunities.

Digital Marketing & Content

• Manage social media, content, digital campaigns, paid advertising, and other digital channels.
• Monitor performance, test ideas, and continuously optimize based on data and results.

Business Development & Partnerships

• Identify potential business opportunities, partnerships, collaborations, and new customer segments.
• Support outreach and relationship-building initiatives that can generate commercial value for the group.

Offline Marketing & Activations

• Plan and execute events, activations, campaigns, and on-ground initiatives.
• Work closely with our internal teams and leverage Integras' in-house production capabilities to bring campaigns to life.

Strategic Alignment

• Work closely with top management and business-unit teams to ensure marketing activities are aligned with commercial priorities and the group's direction.

Performance & Reporting

• Set clear objectives and measurable targets for marketing initiatives.
• Track performance, analyze results, and provide structured reporting and actionable recommendations to management.

Job Requirements

• 2–4 years of hands-on marketing experience, with a proven track record of executing campaigns and initiatives directly.
• Comfortable working across digital, offline, content, events, and activations — you're a marketer who enjoys wearing multiple hats.
• Strong interest in business development, partnerships, and commercial growth, not just brand awareness.
• Experience managing multiple brands, products, or business units is a strong advantage. Agency, startup, or multi-business experience is a plus.
• Highly organized and disciplined — you can manage priorities, meet deadlines, and keep reporting structured and consistent.
• Builder mindset: excited to create systems, processes, and initiatives from the ground up rather than simply maintaining what already exists.
• Able to balance big-picture thinking with hands-on execution and attention to detail.
• Comfortable using AI tools, MS Office, and Google Workspace to work smarter and move faster.
• Willing to be hands-on and frequently in the field across our different business locations.
• Most importantly, we value proven results, ownership, and initiative over formal credentials.

WHAT WE'RE LOOKING FOR

• We're looking for someone who doesn't wait to be told what to do.
• Someone who can look at a business, understand the opportunity, come up with an idea, execute it, measure the result, and make it better.
• If you enjoy working across different industries, building brands from the ground up, developing new opportunities, and seeing your work directly contribute to business growth — we'd like to hear from you.