Identify opportunities for upselling, cross-selling, menu optimization, promotions, and other revenue-driving initiatives
Analyze sales performance, product mix, customer behavior, and operational data to identify business opportunities and areas for improvement
Lead initiatives to improve unit economics, cost efficiency, productivity, and profitability without compromising customer experience
Translate consumer and market insights into actionable commercial initiatives
Ensure strong operational standards across outlets, including service quality, product consistency, manpower productivity, inventory, and cost control
Lead, coach, and develop store teams to build a strong performance and service culture
Work closely with Marketing, Product, Finance, Supply Chain, and other relevant teams to execute business initiatives
Evaluate market trends and competitive dynamics to continuously strengthen the business proposition
Develop scalable ways of working, standards, and processes to support future business growth
Provide regular business performance reviews, recommendations, and action plans to Management
Kualifikasi
Minimum 5 years of experience in the F&B industry, with proven exposure to managing café, restaurant, or multi-outlet businesses
Strong understanding of the F&B business model, including revenue drivers, P&L, COGS, labor cost, inventory, product mix, pricing, and store productivity
Proven ability to drive commercial growth and profitability, not only operational execution
Strong commercial acumen with the ability to translate numbers and consumer behavior into business actions
Hands-on understanding of café/restaurant operations and customer experience
Experience leading and developing store or operations teams
Comfortable working in a fast-paced environment with a high level of ownership
Analytical, entrepreneurial, and highly execution-oriented
Strong stakeholder management and cross-functional collaboration skills
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