As Director of Commercial Strategy, you will be responsible for the following duties: 

• Establish and implement a strategic rate structure for all market segments with the General Manager.
• Apply Yield Management systems (with the Director of Reservations) to achieve hotel budget goals.
• Control and monitor the Marketing Budget to the agreed annual level.
• Oversee overall rooms availability and ensure proper inventory controls through the Director of Reservations.
• Ensure a comprehensive Group Allocations/Blocks system is in place and carefully monitored.

• Direct hotel sales activities through the Director of Sales and ensure targets are met as outlined in the annual Marketing Plan.
• Attend selected overseas trade shows, travel functions, and industry meetings to promote sales and the hotel’s image.
• Plan and, where appropriate, execute sales trips to major market areas and identify new potential markets.
• Analyze and review local and international market changes; propose and implement appropriate programs with the General Manager.
• Execute the Direct Marketing Plan together with the Marketing Services Manager.

• Oversee the management Delphi Sales and Catering system and ensure accurate, standardized records are maintained.
• Monitor and report on market trends, sales opportunities, and program effectiveness.
• Ensure departmental reporting and coordination align with strategic business goals.

• Establish and maintain effective relationships with subordinates, peers, superiors, and key market decision-makers.
• Ensure all Marketing departments have an annual Training Plan.
• Ensure Sales and Reservations teams complete the Legendary Sales Training Program.
• Perform any other reasonable duties as required by the General Manager.